What kind of company is Buddy Booking?
Buddy Booking is a technology company.
We provide:
A B2B reservation & booking system for businesses
A consumer-facing marketplace for discovery and distribution
Buddy Booking is not a broker, reseller, or travel agency.
Is Buddy Booking a broker or reseller of my tours?
No.
Buddy Booking does not sell, resell, repackage, or mark up your tours.
We do not:
Buy inventory
Set retail pricing
Bundle experiences
Sell under Buddy's name
Act as the seller of record
You always sell your own experience.
Who is selling the tour to the customer?
Your business is.
You create the listing
You set the price
You control availability
You deliver the experience
Buddy provides the technology that allows customers to book with you.
What does Buddy Booking actually do?
Buddy provides the infrastructure that powers bookings and distribution, including:
Reservation & calendar software
Booking management tools
Customer and activity management
Optional marketplace exposure
Think of Buddy as the technology layer, not the seller.
Can I use Buddy just as booking software without the marketplace?
Yes.
Buddy can be used purely as a reservation system.
You can:
Embed Buddy directly on your website
Use it as your booking calendar
Manage availability and customer requests
In this setup:
Buddy functions like booking software
You do not rely on marketplace traffic at all
What is the Buddy marketplace?
Buddy also offers optional marketplace exposure.
When enabled:
Your activities appear in the Buddy app
Your activities appear on BookWithBuddy.com
Customers can discover and book your experiences
Important:
You create and manage your own listings
Buddy does not create listings on your behalf
Buddy does not arrange experiences for you
Marketplace visibility does not change who sells the tour.
Why does Buddy feel different from traditional booking software?
Because Buddy combines software + distribution.
Most booking tools only provide:
A calendar
A checkout flow
Buddy provides:
The booking system and
A marketplace where customers can find you
This dual model often causes confusion — but it does not make Buddy a broker.
How is Buddy different from a broker or agent?
Brokers / resellers:
Sell experiences under their own brand
Set or mark up pricing
Pay businesses a fixed amount
Act as the seller of record
Buddy Booking:
Never resells experiences
Never sets pricing
Never marks up listings
Never acts as seller of record
You remain the merchant and service provider at all times.
Simple way to think about it
You own the boat / run the tour
You list your activity using Buddy
Buddy provides the tools and the audience
Buddy helps customers book with you, not buy from Buddy.